B2 Beverage Co.

B2 Beverage Co. has launched its "first in category" non-carbonated tropical fruit and cream flavored premium malt beverage line called Hard Creamer, along with its sub-brand Kalima Hawaiian Hard Creamer. The product stands out because of its combination of creamy taste, smooth texture and vibrant colors resembling fresh oranges, strawberries and peaches. The first two Hard Creamer flavors being released are Strawberry Daiquiri and Orange Cream, which are packaged in a bold black and white color scheme. The Kalima Hawaiian Hard Creamer flavors include Fuzzy Navel (orange/peach), Tropical Cream (orange/pineapple/banana) and Pi-a Colada, and feature retro-colored labels. The new products come in clear 12-oz. longneck bottles to showcase their eye-popping fresh fruit colors and creamy textures, and are available in six-packs. An additional bonus for retailers is that the products come in a stable, ready-to-drink format with an extended shelf life. Initial rollouts are set for Michigan, Indiana, Illinois, Pennsylvania, Wisconsin, Minnesota and North Dakota, with national distribution expected within a year.

B2 Beverage Co.
www.b2beverage.com