Republic Tobacco, the country’s number one provider of roll-your-own and make-your-own cigarette tobacco, papers and accessories, is entering the cigar category with the introduction of Gambler Cigars. Gambler Cigars couple fine cigar tobacco with a low per-pack price to provide cigar smokers with a genuine smoking experience within a modest budget. “Cigars are a natural extension of the Gambler brand,” said Steve Sandman, vice president of sales and marketing for Republic Tobacco L.P., the marketer of Gambler Cigars. “There are a lot of not-so-well-known and regional brands in this category. Gambler is a brand with a long and recognized history of providing a consistent, quality tobacco product. With Gambler cigars, retailers can satisfy the demand for a great filter-tipped cigar at a great price from a brand that is a proven seller.” Gambler Cigars will initially be available in 100mm Full Flavor, Light Flavor and Menthol Flavor 20-cigar packs, and cartons of 10 packs of each flavor. Cases contain 30 cartons.  A floor display of 48 assorted cartons will also be available.

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