Del Monte Fresh Produce Company has launched its newly redesigned corporate Web site.
The new site, www.freshdelmonte.com, has been designed to better serve Del Monte’s customers. It features a more streamlined navigation, a fresher and more contemporary look and flash animation. The site also features a new sustainability section, which highlights Del Monte’s achievements in environmental protection and social responsibility.
“In today’s digital world, Internet users are increasingly interacting with their favorite brands online,” said Dionysios Christou, vice president of marketing, North America for Del Monte. “Our goal in our redesign of our site was to make www.freshdelmonte.com a more dynamic, user-friendly and interactive destination, where customers and consumers could easily learn more about our company.”
Christou added, “We are especially excited about the new sustainability section that highlights the company’s many achievements in areas such as community involvement, biodiversity as well as resource and waste management worldwide. Visitors can see many examples of the programs established by Del Monte throughout our operations that protect and sustain the environment and promote the well being of our employees and the communities where we operate.”