McDonald’s has launched its new Mac Snack Wrap, the latest addition to the Snack Wrap line in the Greater Philadelphia Region.
Debuting for just $1.49 [prices and participation may vary], the made-to-order Mac Snack Wrap consists of the same ingredients McDonald’s customers have come to expect in its classic Big Mac sandwich, including half of a quarter pound 100% beef patty, Big Mac special sauce, shredded lettuce, American cheese, sliced pickles and chopped onions all wrapped in a flour tortilla.
“We know our customers in the Philadelphia Region love the classic taste of the Big Mac, and we can’t wait for them to try the new Mac Snack Wrap,” said Mike Anton, president, Phil-Ad-Mac Owner/Operator Association.
The Mac Snack Wrap joins a variety of McDonald’s convenient menu options that fit busy, on-the-go lifestyles. Introduced in 2006, McDonald’s portable Snack Wrap portfolio also includes a choice of grilled or crispy premium chicken breast meat, cheddar jack cheese, lettuce and a choice of chipotle BBQ, sweet and tangy honey mustard or creamy ranch sauce.
To celebrate the launch of the Mac Snack Wrap McDonald’s will host a two-hour “Old School versus New School Wrap It Up Celebration” on Jan. 14, where a DJ from a local radio station will play old school classics and new school hits.
Guests will try samples of the Mac Snack Wrap while they cast their vote for their favorite music style, with a vote cast for “old school” earning a Big Mac coupon and a vote for “new school” earning a Mac Snack Wrap coupon. McDonalds will also be collecting coats and blankets for the Salvation Army of Philadelphia as part of a larger promotion being held at stores throughout the Philadelphia Region to “wrap up winter.”