Jack Link’s Beef Jerky has announced its Wild Side Man Cave sweepstakes and promotion, underway now.

Using the unique code found of specially marked Jack Link’s packages, brand enthusiasts can explore the elusive Sasquatch’s “man cave” online and register for a chance to win a Wild Side Man Cave of their own.

As no true man cave is complete without jerky and poker, the Wild Side Man Cave sweepstakes celebrates Jack Link’s multi-year sponsorship with the World Series of Poker by awarding one grand prize winner with the ultimate poker-themed man cave.

A package worth more than $10,000, the Wild Side Man Cave includes a flat screen TV, theater-style couch, custom Jack Link’s poker table and chair, poker set, bar, refrigerator, Xbox gaming console, dart board, Sasquatch standee and Jack Link’s meat snacks. Additionally, consumers can play to win a variety of second-through-tenth place prizes, along with hundreds of instant-win prizes to help stock their own man caves.

Registration to win the Wild Side Man Cave and second-through-tenth place prizes will be open from August through December 2010. Thousands of additional instant-win prizes will be awarded through April 30, 2011- including T-shirts, hats, cards, poker sets and Jack Link’s products, so everyone has a chance to win.

For more information on the Wild Side Man Cave sweepstakes and promotion, visit www.jacklinks.com.