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Pilot Travel Center Shopper Wins Pemmican Sweepstakes

By CSD Staff | January 18, 2011

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Marfood’s Pemmican Brand Beef Jerky has awarded its first $1,000 Giveaway winner.

Elizabeth Pyle of San Antonio, Texas purchased Pemmican Brand Beef Jerky from her local Pilot Travel Center store just before the Holiday Season of 2010 and entered the Pemmican $1,000 Giveaway. To her surprise just before Christmas, she became the first winner of the promotion.

“I just want to thank the sponsors of the Pemmican contest for my $1,000 check,” Pyle said.  “I received it right before Christmas and it could not have come at a better time.  “I appreciate Marfood for their generous contest giveaway.”

Pemmican Brand’s $1,000 Giveaway kicked off in stores in late 2010 and runs for 12 weeks until the end of January 2011 with the final Sweepstakes drawing winner receiving $5,000. Nakia Watkins, Marfood USA marketing manager said Pemmican is working hard to speak to shoppers and make sure the market knows now that Pemmican is now owned by Marfood USA-Marfrig Group, the brand is revived and refreshed.

“We are constantly conducting research and speaking with shoppers to ensure that we are putting a product people want in our customers’ stores,” Watkins said. “This $1,000 Giveaway and Sweepstakes is our chance to thank those shoppers who continue to support Pemmican Beef Jerky and recognize its difference from the competition.”

To participate in the $1,000 Giveaway and $5,000 Sweepstakes, shoppers can simply purchase Pemmican at their local retailer and use the entry form provided, or visit www.pemmican.com for details on how to enter without making a purchase.

Pemmican Brand is owned by Marfood USA, a subsidiary of Marfrig Group.

Marketing Director, Michael Farley believes activities such as the $1,000 Giveaway and Sweepstakes help Marfood USA to achieve its mission. “The Marfood USA Mission is to represent the values of the company and grow Marfrig Group presence in North America,” Farley said. “We will deliver quality products for shoppers, and smart initiatives to pull that quality off the shelf. We are Marfood USA. We Mean Business.”

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