Customers welcome in new years with a free cup of Joe.
For the fifth consecutive year, Cumberland Farms will offer free coffee starting at 5 p.m. on Saturday, Dec. 31, 2011 until 5 a.m. on Sunday, Jan. 1, 2012.
An annual community service tradition, Cumberland Farms encourages customers to stop by any one of Cumberland Farms’ 585 locations, except those that offer Dunkin’ Donuts, for a free cup of Farmhouse Blend coffee, iced or hot.
“The New Year’s celebration is a fun and festive American ritual. We are a company rooted in tradition; giving back to the communities we serve is a long-standing Cumberland Farms belief,” said Ari Haseotes, president of Cumberland Farms.