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Easter Candy Sales

By CSD Staff | July 5, 2012

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C-stores can prepare in advance for Easter candy sales in 2013 with the help of Mars Chocolate North America. About 78% of Americans celebrate Easter, and it’s the second most popular holiday for chocolates and candy. Chocolate comprises 91% of Easter basket contents, so it’s important to promote chocolate products in your c-store that time of year. The following are new items to stock in the 2013 season:

  • SNICKERS-brand Peanut Butter Squared Minis, which are sold in an 11.5 ounce bag for a suggested retail price of $3.99.
  • DOVE-brand Silky Smooth White Chocolate Eggs, which are sold in a 7.94 ounce bag for a suggested retail price of $3.99.
  • TWIX-brand Minis Filled Eggs, which are 1.06 ounces for a suggested retail price of $0.99.
  • M&M’s-brand Milk Chocolate Fun Size Gift Box, which are 2.5 ounces for a suggested retail price of $2.99.
  • SNICKERS-brand Eggs 2 To Go, which come in 2.2 ounce packages and can be sold for a suggested retail price of $1.20.
  • SNICKERS-brand Peanut Butter Eggs 2-To-Go, which come in a 2.2 ounce package and can be sold for a suggested retail price of $1.20.
  • DOVE-brand Silky Smooth White Chocolate Solid Bunny, which come in 4.5 ounce packages for a suggested retail price of $3.99.
  • Mixed Singles Easter Floor Stand, which contain 288 Snickers and Milky Way Easter products, each of which can be sold for a suggested retail price of $0.60.

 

For More Information From Mars Chocolate North America:
(908)-852-1000
http://www.mars.com/global/brands/chocolate.aspx

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  • Products
    • Hot New Products Contest
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    • 2021 Chain of the Year
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    • NAG Convenience Conference
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    • Young Executive Organization