LOGIC Technology, makers of premium electronic cigarettes, announced the latest results from Nielsen’s C-Track Database. The report indicates that LOGIC has maintained the No. 1 position for unit share in convenience stores nationwide for another consecutive month. Furthermore, LOGIC continues to maintain a strong hold on the No. 2 rank for dollar share nationally.
Currently, LOGIC leads the category in total U.S. unit share at 23.3%. In total U.S. dollar share, LOGIC holds a close second at 22.7%. Despite major tobacco companies introducing new electronic devices to the marketplace nationally, LOGIC continues to elevate its sales in unit and dollar share.
“We are thrilled to have captured a strong hold on the No. 1 position for total U.S. unit share in this competitive industry, as highlighted by the latest Nielsen Brand Rank report,” said Miguel Martin, president of LOGIC Technology. “We are able to offer our trade partners great margins, and we are very appreciative of our increasingly loyal adult consumers who continue to award LOGIC and our business partners with their brand loyalty. We believe the future is incredibly bright for LOGIC, its trade partners, and the category as a whole.”
LOGIC recently announced international retail distribution in Canada and will launch innovative products later this year. For business partners attending the NACS Show in Las Vegas later this year, visit booth #2963.