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3 Musketeers Gets Minty

By CSD Staff | October 29, 2014

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mint_bites_supA refreshing taste sensation, 3 Musketeers Mint Bites are a flavorful new addition to the Mars Bites portfolio. Each bite-sized piece features dark chocolate enrobing mint-flavored nougat, with the classic fluffiness consumers love about 3 Musketeers Bars. Mars’ unwrapped Bites line delivers the taste experience of a full-size candy bar in a bite-size portion. Available in two sizes—2.83-ounce Sharing Size and resealable six-ounce Stand Up Pouch—3 Musketeers Mint Bites are convenient and sharable. The Unwrapped Bite Size segment has experienced 16% category growth over the last four years (2010-2013) and now represents nearly 20% of the Chocolate Category, according to recent Nielsen data. The new 3 Musketeers Mint Bites will be available starting this December. The suggested retail price is $1.89, for the 2.83-ounce Sharing Size and $3.49-$4.49, for the six-ounce Stand Up Pouch

For More Information From Mars

www.mars.com

 

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