Chester’s International has made it easier than ever to operate a Chester’s location with the new Chester’s Express program.
The Express program’s boasts a smaller footprint and simplified menu, making it possible for operators to be ready to serve Chester’s fried chicken in as little as 30 days.
From the comprehensive library of simple and instructive training videos, customized marketing kits and on-going in-store support, Chester’s offers its retailers amazingly simple tools that save time and increase profits.
“The new Chester’s Express program is a simplified version of the Chester’s program featuring a streamlined menu,” said franchise development manager Kathie Vaughn. “We look forward to assisting retailers with a smaller store footprint to reach their foodservice potential. The Chester’s team will provide all the resources to ensure retailers are successful.”
The Chester’s Express program is where simply delicious meets deliciously simple, and will be on display at the NACS Show in Las Vegas from Oct. 11-14, 2015. The pared down menu consists of bone-in chicken, tenders, breakfast biscuits, sides and more. Chester’s offers retailers turn-key development assistance, brand recognition, best-in-class training, ongoing operations support and a comprehensive marketing toolkit. Chester’s can help retailers increase profits while serving Chester’s fried chicken to their customers.