A report by Research and Markets forecasts the future of e-cig market.
Research and Markets has announced its “US E-Cigarette and Vaporizer Market – Analysis, Estimation & Forecast (2015-2025)” report.
Being home to one of the largest distribution networks for the sale of e-cigarette and accessories, the U.S. alone accounted for more than 45% share of the total revenue generation in 2014.
Where on one hand the involvement of Big Tobacco companies through multiple acquisitions and brand image has given an impetus to the demand of e-cigarettes, on the other hand state policies proposals to levy modest taxes on e-cigarettes sales is expected to restrict the market growth during the forecast years.
While China is home to the invention of e-cigarettes, it is the U.S. which gave the much needed impetus to the e-cigarette market in 2006. Since then the U.S. market has grown to become one of the most aggressively progressing markets involving some of the biggest names from the Big Tobacco, Big Pharma, and Governmental organizations.
Where on one hand established tobacco players are securing their positions with acquisitions and introducing new brands, the Pharmaceutical monoliths have been identified as opposing the increasing trend of e-cigarette in this fledgling market. Amidst an overall non-uniformity in the regulatory framework, the companies are enjoying an increasing flow of revenue from a host of distribution channels.
The scope of the report has been aligned to the changing dynamics of the U.S. e-cigarette markets providing extensive insights into the market development activities that the key players in the industry are adopting in order to compete with one another directly and with tobacco and pharmaceutical companies indirectly. Having identified the importance of regulations, the report has dedicated an entire segment to the prominent regulatory bodies, consortiums, and state-wise laws for e-cigarettes in the U.S.
For more information visit http://www.researchandmarkets.com/research/w3dddk/us_ecigarette
