Millennials, the generation currently in their 20s and 30s, is one of the most highly-coveted consumer groups. Grab their attention with the BIC Special Edition Millennial Series! The quirky lighters in this series were selected out of 35 different designs by loyal BIC Flickers Facebook fans during the “Pick Your BIC” promotion. The lighters in the BIC Special Edition Millennial Series are proudly made in the USA and have a suggested retail price of $1.89 per lighter.
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