Samuel Adams has introduced new Rebel Grapefruit IPA as the newest addition to the Rebel family. Rebel Grapefruit is brewed with real grapefruit for a big punch of citrus that amplifies the tropical fruit and citrus notes of one of the Sam Adams brewers’ favorite West Coast hops, Mosaic. Rebel Grapefruit’s flavor and aroma come from grapefruit juice and peel, as well as hops that showcase similar flavors. The brewers focused on showcasing Mosaic hops, with their great tropical fruit, citrus and berry notes. While the brew features Mosaic hops, they are also complemented by a variety of hops used throughout the brewing process for additional flavor and aroma. Rebel Grapefruit IPA will be available nationwide, year-round beginning in November on draft only, and in six-packs starting in January 2016 for a suggested retail price of $7.99-$9.99, 12-packs of 12-ounce cans for an SRP of $14.99-$17.99 and in 16-ounce cans for an SRP of $1.99-$2.49. Price varies by market. Also hitting the shelves this month is Samuel Adams Winter Lager, White Christmas, along with the Samuel Adams Winter Classics variety pack (Boston Lager, Old Fezziwig Ale, Chocolate Bock, Holiday Porter and Sparking Ale – New!) and Merry Maker Gingerbread Stout.
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