Wawa has experienced great success, and company officials expect this trend to continue.
Wawa has recently experienced a great deal of growth, and company officials expect this cycle to continue. As Wawa continues to encounter success in a number of different markets, the company plans to continue extending its reach from New York to Miami.
According to a report from Daily Times Business, Wawa’s strong growth rate has been apparent through its opening 25 stores a year in the Florida market, as well as in Pennsylvania, Delaware, New York and New Jersey.
In 2012, Wawa began its expansion into Florida, filling the unmet need for the convenience of food and fuel available in one location, 24/7. The company, revered for its made-to-order sandwiches and coffee has experienced great success in the Florida market, having grown to 80 stores, including one in Orlando and the recently opened Tampa, Fort Meyers, Fla. and Cape Coral, Fla. locations. Wawa currently employs more than 2,500 associates in the Florida market.
The company has also revealed plans to break ground in the southeastern part of the state in the coming year, slating the opening of those new stores for 2017.
The success of the stores in the Florida market has contributed to design and technology ideas for the stores that will be remodeled as well as newly constructed in other areas. Wawa’s use of touchscreen ordering has been a popular service in Florida, as well as different color schemes, and a new kitchen concept, featuring a more open area where orders are placed.