El Norteño has unveiled three new meat snacks aimed directly at the growing U.S. Hispanic market. With guidance from partners in Guadalajara, Mexico and Los Angeles, the El Norteño team spent a year developing their new Cecina with Tapatío Hot Sauce, Tira de Carne Habanero and Tira de Carne Habanero y Limón. Cecina is Mexican jerky, and Tira de Carne are meat sticks flavored with habanero chiles and lime.
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