Gaïatrend USA has announced the launch of the company’s leading brand, Alfaliquid, in the U.S. to grow the brand internationally and mark its entry into the North American marketplace. Alfaliquid’s early success in Europe can be attributed to the brand’s extensive variety of unique, quality e-liquid flavors and the company’s commitment to health and safety regulations for each stage of production. The company will initially be rolling out 15 flavors in the U.S. market across Alfaliquid’s three e-liquid collections: Heritage, Harvest and Reserve. Understanding the importance of transparency, particularly in an unregulated U.S. industry, Alfaliquid will also work to educate consumers about e-liquids and their ingredients. Alfaliquid e-liquids are manufactured by Gaïatrend in the French region of Lorraine.
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