RaceTrac customers will soon have access to unlimited FREE fountain and frozen beverage refills, just in time for the summer heat!
On May 4, 2016, RaceTrac will kick off its annual Sodapalooza event, which is scheduled to run through July 31, 2016. During these summer months, RaceTrac customers will have the opportunity to purchase a limited-time-only Sodapalooza cup for $11.99 at any RaceTrac location and enjoy FreeFill perks this summer. That means that TracFanaics hace access to FREE fountain and frozen beverage refills through July 31.
As an added bonus, each Sodapalooza cup also includes between $20 and $100 in exclusive coupons, depending on location, for food and fun experiences.
Guests are also invited to become a RaceTrac Rewards member by downloading the free app on any IOS or Android phone and to purchase a cup during VIP Week (April 27-May 3). RaceTrac Rewards members can also download a coupon for $2 off a Sodapalooza cup purchase. That’s only $9.99 for unlimited FreeFills!
This year, RaceTrac has made the Sodapalooza deal even hotter by rewarding fans who show and share their Sodapalooza love by participating in the #SodapaloozaSelfie contest. RaceTrac is encouraging fans to get creative and snap a selfie with their cup in a unique location, with fun props, or however they are most inspired to show their creativity and passion for Sodapalooza! One lucky grand prize winner and up to three friends will pack their bags and cruise the open road on a super-cool summer road trip. Four runners up will each win a $200 RaceTrac gift card.
Here’s how guests can enter:
- Grab a Sodapalooza cup.
- Get creative, strike a pose and snap a selfie with a Sodapalooza cup in a unique location, with fun props, or however the guest is most inspired to show creativity and passion for Sodapalooza!
- Share the selfie on either Instagram or Twitter, posting the image with the hashtags #SodapaloozaSelfie and #contest from May 4 – June 5.
- Cross fingers (and toes) and FreeFill to their heart’s content!
Selfies will be reviewed by a top-notch panel of RaceTrac Sodapalooza gurus and judged based on creativity, reference to the subject (Sodapalooza cup) and overall quality of the entry. One grand prize winner and four runners up will be announced the week of June 20.
“Sodapalooza is a summer tradition and we’re excited to offer our guests free refills through July 31 to help them beat the heat,” said Robby Posener, RaceTrac’s vice president of marketing, merchandising, design and construction. “This year, we’re taking the campaign to the next level by rewarding our loyal TracFanatics’ creativity and passion for Sodapalooza with the first-ever #SodapaloozaSelfie contest.