New technology has made playing the lottery even more convenient for today’s technology oriented consumers.
The new Play at the Pump technology from Linq3, which will allow consumers to play the lottery at the pump, will be supported by Commander Site Controller from Verifone.
Play at the Pump brings the lottery to busy consumers, delivering a fast, convenient and secure way to play and win on-the-go. With a quick swipe of a payment card at the gas pump, consumers can purchase lottery draw games in less than 20 seconds. And with lottery numbers and win notifications delivered to a player’s mobile phone, this new way to buy fits today’s busy, connected lifestyle.
“Verifone Commander Site Controller already helps gas stations and convenience stores by driving efficiency, expediting payment acceptance and streamlining in-store and forecourt operations. Now with Linq3, we’re able to expand our offering’s ability to provide retailers with even more ways to conveniently and securely drive incremental revenue and engage customers while they fuel their vehicles,” said Dan Yienger, senior vice president and general manager of petroleum for Verifone.
Linq3 and Verifone’s partnership combines the secure payments and commerce expertise of Verifone with Linq3’s innovative solution for on-the-go consumers to play the lottery.
“We’re very excited about the distribution scale that opens up for us by enabling Play at the Pump on Verifone’s Commander Site Controller,” said Daniel Cage, Linq3 president and founder. “Our innovative technology platform, integrated with that of key industry partners like Verifone, is all about helping lotteries to reach more consumers and retailers to realize more revenue.”