Consumer Value Products (CVP) has announced the launch of its new Pristyn line. Pristyn is CVP’s premier control label purified bottled water line to be sold in 100% recyclable individual bottles and 24-packs. With crisp, clean packaging, this line will not only quench your profit margin thirst, but also that of your customers! Individual Pristyn waters come in a fully-recycled 16.9-ounce bottle, and will retail for only 99 cents. This environmentally-conscious line will hit shelves beginning in 2017, but retailers can place orders now. McLane Co., the supply chain services company providing grocery and foodservice supply chain solutions, announced at its recent annual National Trade Show that it is rebranding its private label company Salado Sales to CVP (Consumer Value Products). CVP is set to offer quality private label product lines —including Pristyn—equal to or better than name brands for a lower price and higher margins for retailers, and will be offered only to McLane customers.
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