Introducing the biggest launch in M&M’S Brand History: M&M’S Caramel Chocolate Candies. After years of development, M&M’S Brand now has the proprietary technology to enter the soft and chewy category partition with the launch of M&M’S Caramel Chocolate Candies. This innovative treat features a creamy caramel center covered in delicious milk chocolate, enclosed in a colorful candy shell. This new item will appeal to all age groups as nostalgic and comforting, as caramel is both traditional and trendy. M&M’S Caramel Chocolate Candies will join Peanut, Milk Chocolate & Peanut Butter as the largest four variants within M&M’S Brand. M&M’S Caramel will become a permanent item and is a long-term strategic addition to the M&M’S Brand portfolio. The product will be available starting April 2017. SRP: $1.09-$1.39 for 1.41-ounce singles, $1.69-$1.99 for 2.83-ounce share size, and $2.99-$3.99 for 9.6-ounce sharing size stand up pouch.
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