App shows ratings of c-stores in core areas, including clean restrooms, best coffee, best customer service and more.
GasBuddy has introduced a rating and reviews feature on its popular free mobile app where app users can weigh in on convenience store performance and appearance.
The new feature is available across GasBuddy’s network of hundreds of thousands of gas stations and convenience stores in the U.S., Canada and Australia.
To show the power of this new feature, GasBuddy executed a data analysis of over 7 million consumer generated ratings of convenience stores and gas stations in all 50 states in the U.S. The ratings covered four main categories; Cleanest Restrooms, Best Coffee, Best Customer Service, and Overall Experience, and included 131 different c-store brands with 30 locations or more.
“As the primary connector of millions of consumers with convenience stores and gas stations in the U.S., Canada and Australia, GasBuddy has a unique view into their behavior and what they like and don’t like,” said GasBuddy CEO Walt Doyle. “Our new ratings and reviews feature harnesses the power of this consumer sentiment to aid drivers when they’re on the road and help convenience stores and gas stations better serve their customers. This recent brand data analysis is just one of countless ways we’re looking at the massive amount of feedback we’re getting from GasBuddy users.”
Here’s how the winning brands and contenders stacked up in these categories.
CLEANEST RESTROOMS:
According to the National Association of Convenience Stores (NACS), stopping to use the bathroom while on a road trip is the number one reason people pull over, so it’s not surprising c-stores and gas stations strive to keep their restrooms clean. Out of 526,702 total restroom ratings these brands were ranked the best for a pit stop by our millions of users:
Kwik Trip
QuikTrip
Hy-Vee
AAFES (Army & Air Force Exchange Service)
Sheetz
BEST COFFEE:
According to NACS, coffee generates more than 77% of hot beverage sales at convenience stores, and retailers have embraced this by focusing on quality and expanded choice for coffee at their locations. Here are the c-store brands our users say serve up the best cup of Joe:
Wawa
Kwik Trip
QuikTrip
Hy-Vee
Sheetz
BEST CUSTOMER SERVICE:
Serving great products and offering expanded choice to consumers doesn’t mean anything if the customer service isn’t good. GasBuddies voted a total of 802,812 times proving that great service and a friendly smile go a long way, and GasBuddy users say these brands do it the best:
Kwik Trip
QuikTrip
Hy-Vee
Wawa
NOCO Express
BEST OVERALL:
Our users also rated brands for the best overall experience. These c-store brands were the best at getting the whole retail experience right:
Kwik Trip
QuikTrip
Wawa
Fred Meyer
Hy-Vee
GasBuddy Data
The GasBuddy app has been downloaded over 60 million times and it’s from the millions of loyal GasBuddy users real time reporting on gas prices and rating specific locations that the company is able to collect a wealth of data. In addition, GasBuddy has the most comprehensive location database in the Gas and Convenience store industry with over 148,000 points of interest indexed and paired with precision location targeting capabilities. GasBuddy is a top 10 originator of user location data in North America, approaching 1 billion data points per day, and GasBuddy’s gas and c-store pricing data is accessible across 300 million devices.
GasBuddy Rating and Reviews
Reviews and ratings are displayed on the individual station’s page in the GasBuddy mobile app. Users can now read and write reviews, and upvote the ones they find helpful or flag the ones that contain offensive or inappropriate content. Additionally, users will be able to see star ratings of the station at a glance and quickly know which categories are well reviewed, and those that are not.
Retailers can analyze ratings and reviews, and respond directly to consumer comments through GasBuddy’s recently launched Business Pages product, a new suite of digital tools and services to help retailers reach more consumers, promote their brand and locations, and promote their loyalty and payment solutions.
