New Tyson Chicken To Go Packaging, featuring the Tyson brand helps merchandise hot foods in the store and capitalizes on the strength and confidence in America’s No. 1 frozen, cooked-chicken brand (IRI, Total US Multi-Outlet, 52 Weeks ending June 4, 2017).. The new packaging increases the likelihood that consumers visit the store, purchase the product, and have more positive perceptions of the overall store and offering than any other brand in the categories (Sausage Rolls CLT Study, Product Dynamics, 2017). Four new fully-cooked items offer packaging in the case for easier store merchandising as well as packaging inventory management and include: Premium Homestyle Breaded Breast Filets, includes Tyson branded foil bags; Premium Hot & Spicy Breaded Breast Filets, includes Tyson branded foil bags; Premium Homestyle Breaded Boneless Wings, includes Tyson branded snack boxes; and Premium Homestyle Breaded Tenderloins, includes Tyson branded snack boxes.
For More Information From Tyson
www.tysonconvenience.com
