Kroger is forming alliances to accelerate digital and e-commerce platforms.
The Kroger Co. is using technology to help its customers save time while paying for products.
Kroger is joining forces with Chase Pay—the digital engagement wallet from JPMorgan Chase & Co.— to offer mobile payments starting with select retail markets and e-commerce programs in 2018.
Kroger’s payment solutions are a part of the company’s Restock Kroger Plan, the strategy to create shareholder value by redefining how America eats. One of the key strategic drivers is to expand partnerships to create customer value, which includes Kroger forming alliances to accelerate digital and e-commerce platforms.
“Technology is transforming our customers’ experiences and greatly influencing how we are reimagining the store of the future,” said Chris Hjelm, Kroger’s chief information officer. “Mobile wallets enable a more seamless shopping experience for our customers and at the same time, can help us drive cost out of our business.”
“This is a significant win for our customers who now will be able to save time and money using Chase Pay at one of the top retailers in the country,” said Jennifer Roberts, head of digital products at Chase. “Kroger is one of the places our customers shop the most, and it’s great to deliver more value to both a key partner and our customers.”
Through the partnership, Chase’s 65 million customers will have an opportunity to use Chase Pay at Kroger for online and in-lane purchases.