Flavor Trends Ahead for 2019

From healthy ingredients to interesting flavor combinations.

The International Dairy Deli Bakery Association (IDDBA) in its “What’s in Store 2019?” report has outlined key flavor trends for the year ahead.

Flavors not only show us consumer taste preferences but also the mood of the U.S. customer. In 2019 customers are searching for:

  • Health through ingredients that offer benefits like turmeric, ginseng and ginger.
  • Nostalgia in comfort foods or classic recipes.
  • Adventure through global spices like gochujang, or local flares like “Nashville Hot.”
  • Nature through aromatic herbs, seeds, and artisanal goods.
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These can be seen in specific departments through innovative marketing and products.

From locally-inspired flavors like Smoky Mountain BBQ to combined flavors like chipotle-pumpkin or apple-coffee, consumers are intrigued to try them.

IDDBA’s mission is to discover consumer’s needs, to study them, and offer insights to help you better reach them. IDDBA examines the dairy, deli, and bakery industries to craft What’s in Store for convenience with valuable information and consumer insights.

What’s in Store 2019 explores hundreds of findings in the latest edition of the annual trends. Figures can be downloaded for presentation at What’s in Store Online, holding more than 150 downloadable graphs and tables.

IDDBA members receive a free copy of What’s in Store as part of their membership. Additional copies may be purchased; the price per copy is $99 for members and $399 for non-members.