Skip Expands in Convenience and Grocery Channels

Skip is rolling out at Enmarket and Cruizers, as well as numerous grocery stores.

Skip, which aspires to beat Amazon Go at providing Frictionless Checkout to 3,000 locations in 2019, is now live in 60 grocery stores with another 23 going online by Feb. 6.

Skip is also conducting a soft launch in Cruizers C-Stores this week. Skip is scheduled to be in a total of 275 locations between both grocery and convenience by the end of Q1 (9% of 3,000 goal).

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Skip’s growth, in grocery specifically, is due to the successful partnership in Associated Food Store (AFS) locations, prompting the wholesaler to roll out the services in all of their stores; including Fresh Market, Dick’s, Lin’s and Dan’s. Beyond standard quantitative success metrics, the expansion was driven by the amount of positive qualitative feedback the stores receive from customers, including comments highlighting the ease of use, benefits of skipping the line, and even a nod to having larger basket sizes because of the frictionless experience Skip provides for the shopper.

“As the retail landscape continues to evolve at an accelerated pace, it’s experiences like Skip’s Frictionless Checkout that we are excited to implement for our customers. We have a strong focus on enabling the best shopping experiences no matter how our customers want to execute transactions within our Omnichannel operations,” said Greg Welling, director of pricing, technology and data analytics at Associated Retail Operations

As Frictionless Checkout is expanding organically in grocery, Skip continues to also make strides in the c-store industry. There are three retailers rolling out in January including Cruizers, Domino and Enmarket; with a combined total of 157 locations. As Skip is growing steadily we are announcing that our freemium service option is ending soon and will return to our per store subscription pricing.

“There is no debate that 2019 will be a huge year for mobile checkout across all aspects of retail. We are experiencing solid growth and our pipeline continues to fill up. We are encouraging retailers to contact us now to avoid a backlog for onboarding the service,” said Chase Thomason, founder/CEO at Skip.