Red Bull is introducing new Peach Edition offering the Wings of Red Bull with the taste of peach-nectarine and The Red Bull Pear Edition Sugarfree, offering the taste of sugarfree crisp pear. Winning over new and existing consumers since 2013, the Red Bull Editions stand for taste and choice. The line offers a delicious taste option for every palate whether new to the energy drink category, or currently enjoying Red Bull while working, studying, traveling, working out or juggling the daily demands of life. The introduction of The Red Bull Pear Edition Sugarfree, which joins with The Red Bull Lime Edition Sugarfree and The Red Bull Purple Edition Sugarfree (açaí berry), offers consumers an additional choice when looking for variety and sugar-free offerings. The new products will be available nationwide in 12-fluid-ounce single-serve cans.
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