Love’s Travel Stops & Country Stores has launched Love’s Travel Snacks.
The new product line pays tribute to Love’s heritage with sour cherries in the shape of hearts — and includes gummy bears, gummy worms, sour gummy worms, fruity orange slices, starlight mints, French burnt peanuts, flavorful peach rings, and assorted fruit slices.
Each bag sells for $1.69. Beginning June 25, the bags will be two-for-$3.
“Stopping at Love’s has become even sweeter for drivers across the country,” said Wade Hollis, senior manager of category buyers for merchandise at Love’s. “This line provides our customers good value, innovative flavors and offers they can’t find anywhere else. These products further define our commitment to highway hospitality and being the one-stop shop for travel needs.”
Love’s Travel Stops & Country Stores has more than 480 locations in 41 states. Founded in 1964 and headquartered in Oklahoma City, the company remains family-owned and operated and employs more than 24,000 people.
The Love’s Travel Snacks line launch represents Love’s entrepreneurial culture of pushing for new products and services. Distributing its own candy allows Love’s to “better ensure store aisles remain stocked for customers who need to quickly get back on the road.” Additional snacks will be launched later on.