LSI Industries Inc., manufacturer of outdoor and indoor lighting and graphics for commercial, industrial and multi-site retail applications, has named Sean Hamilton as the new Director of Commercial Marketing.

Blue Ash, Ohio-based LSI employs more than 1,200 employees and operates seven facilities throughout the U.S.

Sean Hamilton

Hamilton is responsible for leading, developing and executing the overall commercial marketing strategy for LSI Industries. In addition, he will head-up the development of marketing communication tools and tactics across several marketing mediums, including web, publications, advertising and trade shows and events. He will also help elevate LSI products, execute product launches and improve customers’ ability to find, source and utilize those products and services.

Prior to joining LSI Industries, Hamilton led commercial marketing for Milacron, where he distinguished himself with new content marketing programs, improved lead generation, trade show systems, and brand engagement across a number of marketing and communication channels. Before Milacron, Mr. Hamilton served in various design and marketing communications roles at NAMSA, Owens Corning and Xerox.

“Sean Hamilton has built an impressive career growing brands and driving high-value customer experiences in the b-to-b space,” said LSI Industries Chief Marketing Officer Scott Coleman. “With his caliber and experience, we are confident he will deliver marked performance when enhancing the LSI brand. He is a welcome addition and I look forward to the creative and tactical executions that will come from his leadership of LSI’s Commercial Marketing team.”