Whole Foods has partnered with Briggo to utilize the company’s robotic barista in the new Houston-Midtown Whole Foods Market, scheduled to open Nov. 7.
Briggo will deliver shoppers an innovative, in-store coffee service which also includes Whole Foods Market artisan house brand, Allegro Coffee.
Houston shoppers can experience Briggo’s “Connected Coffee” while ordering ahead via the Briggo mobile app or at multiple touchscreen kiosks inside the store. Customers can choose from coffees, cappuccinos, seasonal latte, and several other gourmet hot and iced coffee and tea drinks.
Using the precision and efficiency of Briggo’s robotic technology, drinks are crafted within minutes from Briggo and Allegro beans, fresh dairy, and gourmet syrups.
Additionally, customers can now purchase Briggo Blend as a packaged product for in-home brewing, which will be available in the Houston-Midtown Whole Foods Market store and online.
“We’re honored to be selected by Whole Foods Market to deliver a transformative in-store coffee experience. Briggo uniquely offers premium quality and consistency to on-the-go customers, and we couldn’t be more excited to serve the Houston community with such a beloved grocery retail partner,” said Briggo CEO Kevin Nater.
Briggo coffee is not only fully configurable, but also sustainably sourced. Briggo has proudly met Whole Foods Market quality standards, which prohibit ingredients that include hydrogenated fats, high-fructose corn syrup and artificial sweeteners.
“We are always looking to deliver fresh convenient experiences for our shoppers,” said Jessica Johnson-Keller, southwest regional vice president for Whole Foods Market. “Briggo aligns with our Friends of Whole Foods Market mission and quality standards and we’re thrilled to have such an innovative local partner.” Friends of Whole Foods Market is an opportunity for innovative businesses and entrepreneurs to establish independent retail spaces inside Whole Foods Market stores.
Following a successful launch inside the George R. Brown Convention Center in 2018, Briggo’s Midtown Whole Foods Market Coffee Haus will be the brand’s second Houston location and one of several openings in Q4 2019.
Briggo’s Coffee Hauses can now be found serving airports, convention centers, corporate offices, hospitals and grocery stores in Austin, Houston, Dallas-Fort Worth and San Francisco.