The Tobacco Media Group (TMG) announced 14-time NBA All-Star Karl Malone as the Keynote Speaker for the Tobacco Plus Expo 2020 (TPE 2020).
Well-respected for his performance, talent and many achievements on the court, including being the NBA’s second all-time leading scorer, a two-time Olympic Champion, and a two-time NBA Most Valuable Player, Malone has brought his leadership and vision off the court and into the tobacco industry, developing a premium cigar using tobacco aged in rum barrels in collaboration with Guillermo Leon Herbert, the owner of LA Aurora. Malone has long since enjoyed relaxing with cigars, and the development process has given him a new view on the industry.
As the TPE 2020 Keynote Speaker, Karl Malone will offer attendees insight as an enthusiast, a manufacturer and even as a retailer on behalf of his daughter, Kadee Malone, who owns Legends Cigar & Vape. The Keynote Session at TPE 2020 will lead a well-rounded schedule of interesting educational sessions covering different categories, facets and perspectives.
The first major tradeshow of the year for the tobacco and alternative industries, TPE 2020 runs Wednesday, Jan. 29 through Friday, Jan. 31 at the Las Vegas Convention Center in Las Vegas.
For TPE 2020, TMG set out to re-invigorate the trade show’s educational benefits by bringing in some of the tobacco, vapor and cannabis industry’s biggest disruptors and headliners. Each session of IGNITE has been designed to empower retailers and manufacturers and improve their businesses with insights from companies and entrepreneurs who are making a difference and challenging the status quo of their respective industries.
“TMG’s mission and goal is to provide our audience with timely, useful content that will help them do business better. When it came time to plan out the educational lineup for TPE 2020, we wanted to bring the same energy and top-notch content we feature in each issue of Tobacco Business Magazine into the upcoming trade show,” said Antoine Reid, Senior Editor and Digital Content director for TMG. “We understand that the typical educational conference can be boring and a chore to sit through, but that’s not what TPE 2020’s educational sessions will be. IGNITE will be informative, engaging and feature a diverse lineup of speakers and experts that will leave attendees feeling inspired, invigorated and ready to take on the rest of 2020 with excitement and the knowledge needed to be successful in business.”
In addition to the Keynote Address, TMG announced the following sessions and moderators, which will also include a panel of industry experts on each topic:
Wednesday, Jan. 29
1-1:45 p.m. Brave New World: Making the Jump into CBD, moderated by Case Mandel.
Thursday, Jan. 30
1:15-2 p.m. Waiting to Exhale: Mastering Today’s Vapor and E-Cigarette Market, moderated by Brittani Cushman
2:30-5pm NATO: Tobacco Market Highlights and CBD Trends, with Thomas Briant
Friday, Jan. 31
1:15-2 p.m. Cann-do Attitude: Embracing Cannabis, moderated by Lance Lambert
The education session calendar is continuously being updated as new conferences are added to the show. For additional details and the most up-to-date scheduling information, visit www.tobaccoplusexpo.com.