Choice Market opened its third location in Denver, its first store with gas pumps and electric vehicle (EV) chargers.
Choice Market partnered with St. Charles Town Co., which purchased the 2,700-square-foot property, formerly home to a Chinese restaurant, for $1.45 million in September 2018.
In addition to fuel pumps and electric car superchargers, starting Aug. 14, customers will be able to download a Choice Market app to order items ahead of time or for delivery. Choice Market has hired delivery drivers who will use electric cars and bikes to drop off purchases.
Choice Market also has a fourth location in the works, expected to open later this year. It it will feature frictionless technology, where customers can download an app, enter their payment information and scan the app to enter the store, then walk out when they’re done. Ceiling cameras and shelf sensors will determine what customers have selected to buy, and moments later, an e-receipt will appear on their phone.
Choice Market also is looking to open new locations in Colorado in the next couple of years. The convenience store brand is closing on a Series A funding round of $3.5 million with participation from New York-based M3 Ventures and other private investors.
