Haribo is celebrating the 100th birthday of its original sweet treat, Goldbears. Haribo will mark the Goldbears birthday celebration with new innovations and surprises, including a limited-edition mix of Goldbears with party hats, single-flavor bags and a sweepstakes getaway to Myrtle Beach, S.C.
Haribo will unveil several new varieties of Goldbears gummies for 2022, starting with a fun twist on the original Goldbears. For a limited time only, the original Goldbears will include blue raspberry-flavored party hats. HARIBO will also release limited-edition single-flavor varieties in Pineapple (clear) and Blue-Raspberry (blue). One additional new flavor innovation is scheduled to release later this year.
Haribo GmbH & Co.