It’s the frustrating bane of the small to mid-sized business owner: Customers come to your store for essentials, food staples or favorite items and your shelves are bare. The disappointed consumer heads out the door to another shop whose aisles are brimming with what they want, never to return. Conversely and equally frustrating: shelves that…
Rutter’s Goes Red, Spiked, and Blue for July
Rutter’s is ready to celebrate America’s birthday, with Red, Spiked and Blue Slushies. Continuing its partnership with the Steel Reserve brand, Rutter’s is adding Fruit Punch to their Spiked Slushies flavor line-up this July. The Spiked Fruit Punch and Spiked Blue Razz are the perfect adult treat during those warm summer days. Both flavors are…
TA Launches Fundraising Campaign to Help Professional Drivers
TravelCenters of America Inc. (TA), nationwide operator of the TA, Petro Stopping Centers and TA Express travel center network, is launching a fundraising campaign at locations nationwide to help professional drivers in need. Starting today through Sept. 6, 2021, customers will have the option to round up their purchase to the nearest dollar in the…
Controlling Your Brand Identity
For many years, decades really, your retail brand was defined by the products you offered, the people you hired, the design of your stores and your corporate values. These were difficult things to master, but they were manageable with hard work. In today’s online-centric world, where social media and mobile messaging may be the only…
Weigel’s Gives Back to Celebrate 90th Anniversary
Today marks a prominent milestone in the history of Weigel’s – the celebration of their 90th anniversary. In recognition of this event, Weigel’s Convenience Stores announced it will partner with Tyson Foods to donate a full semi-truckload of meat products to Second Harvest Food Bank of East Tennessee. The announcement was made today via a…
Refuel Partners With SMG
Refuel, operator of 130 stores in the Southeast, has partnered with Service Management Group (SMG) to grow its customer programs and increasing consumer loyalty. To measure the customer experience across its growing network of stores, Refuel is capturing location-level customer feedback. The feedback data is available in the smg360 platform in real time, providing Refuel…
Parker’s Adds Chief People Officer
Parker’s, the 2020 Convenience Store Decisions Chain of the Year, has hired experienced human resources leader Katie Kerney to serve as the company’s Chief People Officer. In her new position at Parker’s, Kerney is responsible for the company’s culture as well as the overall safety, welfare and success of Parker’s team members. “We’re delighted to…
Hershey Completes Acquisition of Lily’s Confectionery
The Hershey Co., announced the completion of its acquisition of Lily’s, the high-growth maker of low-sugar, better-for-you (BFY) confectionery products, for a purchase price of $425 million. “Lily’s is a great addition to Hershey’s growing portfolio of better-for-you snacking brands, and we are excited to add this high-growth, leading BFY brand and to get to…
Kum & Go Partners with No Kid Hungry
Convenience retail chain Kum & Go reported that its has partnered with No Kid Hungry to tackle food insecurity and hunger. The Des Moines, Iowa-based company with more than 400 locations is working with Midwest Dairy, BODYARMOR, KIND, LifeWtr, and Essentia throughout the summer in an effort to raise $85,000 to give back to the…
TA Express Expands in Pennsylvania
TravelCenters of America Inc. (TA), nationwide operator of the TA, Petro Stopping Centers and TA Express network, is growing in the Mid-Atlantic with the opening of TA Express in Ronks, Pa. The unit is located in the heart of Lancaster County’s Amish Country, an area visited by thousands of tourists annually with a variety of…