Made with non-dairy Belgian chocolate and a vanilla base, Magnum Non-Dairy delivers the brand’s first-ever plant-based indulgence bar. Available in two flavors, Classic and Almond, non-dairy fans can now experience the signature Magnum “crack” with each and every bite. Certified Vegan by Vegan Action, the new Magnum Non-Dairy bars deliver the indulgence expected from the chocolate…
Spirit Alternative
Sometimes a cocktail is more about the moment than the buzz. Just because you’re dieting, driving, downshifting, making a baby or training for a marathon shouldn’t mean you have to be satisfied with just club soda. Consumers now have a new way to mark a moment with the launch of Ritual Zero Proof, the first…
7-Eleven Adds Icelandic Spring Water to Beverage Portfolio
7-Eleven has added a new, super-premium water imported from Iceland to its proprietary product lineup. Created exclusively for 7-Eleven, Skýra Icelandic spring water is naturally alkaline with electrolytes, a high pH (8.8) and naturally low mineral content. Skýra water is sourced from an Icelandic spring in a government-protected nature preserve. Filtered through inert layers of…
Dunkin’ Adds Matcha to its Menu
Dunkin’, which officially changed its name from Dunkin’ Donuts in 2019, has introduced matcha lattes. As compared to traditional green tea, where the tea leaves are steeped or brewed, matcha is made by stone grinding young green tea leaf buds into a fine powder. Dunkin’s matcha lattes feature matcha green tea powder, produced in the…
Edible Cookie Dough
NESTLÉ TOLL HOUSE has answered the call of Edible Cookie Dough lovers everywhere by launching two new varieties to make all your spoon-licking dreams come true — NESTLÉ TOLL HOUSE Funfetti Edible Cookie Dough and Edible Fudge Brownie Batter. Funfetti Edible Cookie Dough is great for sweet treat lovers who wish every day was their birthday,…
Bold Sparkling Water Flavors
Coca-Cola North America will add more sparkle, and even a little caffeinated pick-me-up, to its fast-growing water lineup with the March 2020 launch of AHA. Eight bold flavor fusions pair widely appealing fruit flavors with trending but less expected ones. The calorie-free, sodium-free offerings will hit stores in multi-packs of 12-ounce cans and in 16-ounce individual…
Energy Drinks Anticipate Upbeat 2020
The energy drinks category lived up to its name in 2019 with an overall category growth of 10.8% in dollar sales, according to figures compiled by IRI. “Energy drinks have been on a solid growth trajectory in recent years and, in fact, saw accelerated growth in 2019 due to the innovation around performance energy drinks,”…
Heineken Offers MLS All Star Game Promotion
Heineken is strengthening its support of soccer and its partnership with Major League Soccer (MLS), announcing a new promotion for soccer fans and beer drinkers. In a March through early July retail promotion, Heineken is offering consumers a chance to win tickets to the MLS All Star game played at Banc of California Stadium in…
BeatBox Beverages Named C-Stores’ Fastest-Growing Single-Serve Wine
BeatBox Beverages’ Party Punch, a wine-based ready-to-drink (RTD) beverage, was named the fastest-growing single-serve wine brand in the U.S. convenience store channel by Nielsen. According to Nielsen, for the 52 weeks ending Jan. 25, 2020, BeatBox Beverages was the fastest-growing of the top 10 wine brands in dollars, volume and sales velocity. Nielsen data also…
RTD Dairy-Free Latte
Silk is entering the ready-to-drink (RTD) coffee market. Silk Lattes blend the smoothness of almondmilk with creamy oatmilk to create a rich, full-bodied latte. Both the Espresso and Mocha flavors blend high-quality, cold-brew Arabica coffee with rich espresso for a clean, sophisticated flavor. The Mocha Latte mixes three different types of cocoa to ensure a…