Thanks to a $48.5 million investment, Genesee Brewery, New York state’s oldest brewery, has reopened after nearly closing 10 years ago. The investment provided world-class equipment that modernized the brewery, including a new and efficient brew house, mash filter, fermentation tanks, automated system, CCT and dry-hopping system and cold block. Not only is the brewing process now…
Regatta Craft Mixers, US Sailing Enter Multi-Year Sponsorship Agreement
Regatta Craft Mixers and US Sailing have announced a new, multi-year sponsorship agreement. Regatta Craft Mixers is now the “official craft mixer and ginger beer” of US Sailing. The partnership will enhance the on-site experiences of participants at US Sailing events and support Regatta Craft Mixers’ ability to introduce and showcase their products to sailors and…
Cold-Pressed Juiced Watermelon
WTRMLN WTR, the pioneer in cold-pressed juiced watermelon, announced the national launch of WTRMLN WTR + Strawberry. The next in the company’s super clean hydration lineup, WTRMLN WTR + Strawberry is made with WTRMLN WTR’s base of watermelon (flesh + rind) and the addition of strawberry and lemon to create a deliciously functional hydration beverage. WTRMLN WTR + Strawberry is…
Nitro Cold-Brew Coffee
Rise Brewing Co. brews nitro cold-brew coffee kegs and shelf-stable cans. Its flagship, award-winning Original Black coffee is organic, non-GMO, non-dairy and 0 calories — a super light, refreshing stout beer meets iced coffee with a frothy head. An infusion of nitrogen gives Rise its distinctive, creamy cascade. Rise also has a line of organic…
Cumberland Farms, f’real Offer Memorial Day Discounts
Cumberland Farms is partnering with f’real to offer customers discounted smoothies and milkshakes in celebration of Memorial Day. Wednesday, May 22 through Tuesday, May 28, customers can visit any of Cumberland Farms’ new or newly remodeled locations to purchase any f’real smoothie or milkshake for $1.99, vs. the original prices of $2.89 and $2.69, respectively. f’real milkshakes are made…
7-Eleven Debuts Nearly 100 Better-for-You Products
7-Eleven is launching almost 100 new, better-for-you (BFY) products for 125 of its Los Angeles-area stores. Products from 31 up-and-coming companies include options for power-snackers, restricted diet-followers and anyone looking for ways to incorporate more functional, better-for-you drinks and snacks. “When our emerging brands team created this unique product assortment in collaboration with our category managers, the…
Highly Caffeinated Tea
Zest Tea, propelled by its new ready-to-drink (RTD) line of high-caffeine, natural-energy teas, has announced plans to expand its retail presence in 2019 from the current 2,000+ stores nationwide to 4,000+ locations, with a focus on the Mid-Atlantic and Northeast U.S. Zest Tea’s RTD line consists of three naturally flavored blends, including Passionfruit Berry, Spiced Chai…
Zero aside Clearance, Auto Refill. Make Freeze A Breeze.
For more information, visit www.wilburcurtis.com/microsite/frozen/
Frozen Uncarbonated Beverage
Sunny Sky Products LLC has partnered with Welch Foods Inc. to launch a new line of frozen uncarbonated beverages. Made with 3% fruit juice, Welch’s Frozen was developed with Welch’s notable fruit flavors in mind so that consumers can now enjoy their favorite Welch’s flavors in a frozen beverage format. Welch’s Frozen not only bears…
S&D Coffee & Tea President and CEO Celebrates 40 Years with the Company
S&D Coffee & Tea announced that its President and CEO Ron Hinson is celebrating his 40th anniversary with the company this year. From his start as a sales representative in Asheville, N.C., Hinson’s unwavering commitment to customer service and satisfaction helped transform S&D’s internal culture to one dedicated to quality and consistency. This customer-centric mindset led the…