Multi-state convenience store chain GPM Investments is refreshing its fountain assortment in 260 stores across its more than 3,000 locations. As part of the initiative, GPM will also update all decals across fountain valves and run diagnostics on existing fountain systems. Using the latest IRI data, GPM will implement three new regional planograms, each reflecting…
Summer Flavors Heat Up Cold Vault Sales
Summer has arrived, and with it fruity and tropical beverage flavors to help customers celebrate the return to life as usual after a year of the COVID-19 pandemic. De Lone Wilson, president of Cubby’s convenience stores with 37 locations in Nebraska, Iowa and South Dakota, knows what varieties of ready-to-drink (RTD) beverages his customers are…
Study: Pandemic Has More Coffee Brewing
The pandemic has driven more home brewing and coffee consumption, as well as greater regard for coffee quality in taste and freshness, according to a study by Hamburg, Germany-based coffeehouse operator and retailer Tchibo. The “Coffee Consumption Survey” examined consumers’ habits, the impacts of COVID-19 and preferences related to coffee consumption. Tchibo’s survey was conducted…
How to Drive Beer Cave Traffic at C-Stores
Your chain has decided to take the next step in positioning your convenience stores as a destination for beer by adding a well-lit and well-designed beer cave complete with attractive signage to draw customer attention. Now, how do you draw traffic into the beer cave? First, ensure the beer cave is well-stocked with a wide…
Dunkin Serving Up Cool New Brews for Summer
Dunkin’ continues to go bold on cold this season, brewing a batch of new iced beverages perfect for every summer adventure and escape. The brand recently introduced its new sun-sational selection of summer sips, launching Sunrise Batch Iced Coffee, Smoked Vanilla Cold Brew with Sweet Cold Foam, and Smoked Vanilla Iced Latte at participating Dunkin’…
How Can Independent C-Stores Improve Beer Sales?
As a small, independent convenience store chain, if you’re looking to compete on beer sales, it’s essential to have a quality selection with which to entice customers, complete with limited-time and seasonal craft beers. If you’re confident in the assortment you’re offering, the next step is to do everything possible to communicate to customers that…
Orange Cream Pop Hard Seltzer
Coors Seltzer is tapping into drinkers’ thirst for nostalgia with its newest limited-edition flavor, Orange Cream Pop. With a smooth vanilla-citrus flavor reminiscent of an ice-cream truck favorite, Coors Seltzer Orange Cream Pop is hitting store shelves across the country in 12-packs of 12-ounce slim cans. At 90 calories and 4.5% alcohol by volume, it’s lighter […]
Superfruit Sparkling Water Line
As health and wellness continues to remain top-of-mind for many consumers, Sparkling Ice is launching an extension of its full-flavored, zero-sugar sparkling water line. Sparkling Ice Superfruit is a better-for-you beverage delivering B, C and D vitamins. This is the brand’s first non-alcoholic line extension that is sweetened with Stevia leaf. Available in three flavor […]
Rutter’s Goes Red, Spiked, and Blue for July
Rutter’s is ready to celebrate America’s birthday, with Red, Spiked and Blue Slushies. Continuing its partnership with the Steel Reserve brand, Rutter’s is adding Fruit Punch to their Spiked Slushies flavor line-up this July. The Spiked Fruit Punch and Spiked Blue Razz are the perfect adult treat during those warm summer days. Both flavors are…
Vitamin Energy Elevates Sales Exec Meguiar to CEO
Vitamin Energy has promoted Risé Meguiar from its president of sales to the position of chief executive officer of the company. “We are thrilled to announce Risé as the CEO of Vitamin Energy,” said Vitamin Energy Communications Director Molly Jacobson. “She brings with her 20 years of highly successful leadership experience growing companies to extraordinary…