CRUNCH, Butterfinger and Baby Ruth announce “Raising the ‘Bar’ to Help Kids,” a new campaign that aims to positively impact kids’ health through a partnership with Children’s Miracle Network Hospitals. To kick off the campaign, all three Ferrero brands are reimagining their classic bar wrappers with limited-edition packaging designed by Children’s Miracle Network Hospitals Champions, […]
Sweet Returns
After a year of pandemic caution, customers are looking toward summer and taking steps to resume normal life as more shoppers receive the COVID-19 vaccine and venture out, offering new opportunities for the candy category to help sweeten post-pandemic life. The candy category’s gum and mint segment faced a challenging 2020 as customers wore masks…
How Can C-Stores Drive Gum & Mint Sales?
Driving gum and mint sales may not be quite as simple as it once was, but this tried-and-true category is likely headed for a rebound. Sales of gum and mints struggled during the pandemic — mask mandates during COVID-19 no doubt have caused fewer Americans to worry about their breath. Retail strategies moving forward should…
Star Wars-Themed Novelty Candy Line
CandyRific is expanding its line of Star Wars-themed items featuring characters from the hit Star Wars’ live-action series, The Mandalorian, on Disney+. Available now are Fanimation fans and character fans, in addition to the popular gummies. The Mandalorian-Inspired Fanimation Fans The latest entry into CandyRific’s growing Fanimation Fans offerings is inspired by The Mandalorian, which […]
Hershey Buying Better-for-You Brand Lily’s
The Hershey Co. announced it will acquire high-growth, better-for-you (BFY) confectionery brand Lily’s. Lily’s will add a key better-for-you confection brand to Hershey’s portfolio of iconic chocolate and candy favorites. “Hershey is focused on developing a BFY confection portfolio that offers a variety of choices to meet the evolving needs of our consumers,” said Hershey…
Customizable Alien-Themed Gummies
Trolli Sour Gummi Creations Martian Mix, the newest addition to Trolli’s decades-spanning portfolio consists of its first “buildable” gummies, with each bag containing seven alien-themed shapes inspired by alien heads, space rings and alien bodies, in six flavors: strawberry, blue raspberry, mango, watermelon, lemonade and pineapple. The new Trolli Sour Gummi Creations Martian Mix have […]
Better-for-You Treats
Simply Good Foods has launched its latest innovation, the new Quest Candy Bites and Quest Candy Bar. These better-for-you, indulgent treats allow consumers to satisfy their sweet tooth without all the sugar. The Quest Candy Bites — available in Gooey Caramel with Peanuts and Fudgey Brownie with Almonds — provide a perfect bite-sized snacking experience […]
What Is Non-Chocolate Candy?
We all know Americans love chocolate, but non-chocolate candy is a key candy segment as well that continues to offer new innovation for customers. In uncertain times, non-chocolate candies — gum, mints, chewy candy, sour candy, hard candy, novelty non-chocolate, licorice and more — continue to serve as a much-needed emotional salve for tens of…
Crunchy Peanut Bar
The Hershey Co. is rolling out another permanent addition to the Reese’s product family — the new Reese’s Peanut Crunchy Bar. It’s the same peanut butter and chocolate combo consumers love, but now with peanuts and peanut butter creme to give the bar that crunchy and creamy taste. The Reese’s Peanut Crunchy Bar will be […]
Sour Wedge Candies
The Promotion In Motion Companies Inc. announced new dynamic packaging graphics and an expansion into new flavors and mixtures of its Sour Jacks Sour Wedge Candies. The newest variety to join the lineup is Original Sour Jacks Sour Wedges, featuring a five-flavor mix. The new combination joins the revamped Sour Jacks Watermelon, Sour Jacks Wildberry […]