Pricing Intelligence suite will help support growth at Maryland chain.
Empire Petroleum Partners is set to implement the KSS Fuels PriceNet suite of Pricing Intelligence tools across its retail outlets in 13 states.
As Empire continues to expand, the Maryland-based fuels distributor and retailer is implementing the complete PriceNet solution with mobile technology and business analytics to more effectively manage its fuel pricing function.
The PriceNet suite includes core price management capabilities as well as mobility tools and comprehensive business analytics, including dashboards to monitor performance and the efficiency of the end-to-end pricing process. The suite will be fully integrated with Empire’s back-office, point-of-sale and competitor price collection systems, providing a seamless and highly-efficient pricing environment.
“The PriceNet platform will allow us to respond quickly, accurately and consistently to market changes and competitor price moves, enabling us to meet our performance goals and continue to provide great customer service,” said Mike Diebus, chief operating officer of Empire Petroleum.
Bob Stein, president and chief executive officer of KSS Fuels, added, “We’re delighted to welcome Empire Petroleum to our growing client base. It’s pleasing to see retailers such as Empire acknowledge our unique combination of pricing expertise, technology and industry knowledge. Clients increasingly recognize that value comes from people who know the petroleum retail business as well as complete and robust pricing solutions.”
PriceNet is a comprehensive pricing solution that streamlines the pricing process, from competitor surveys to price change at POS, pump and sign, delivering pricing in minutes. High levels of automation and an “exception-based” approach ensure a rapid response to competitors and market conditions and allow pricing analysts to leverage the power of price optimization. A family of products, PriceNet includes modules for increased mobility and analytic dashboards to support real-time fuels pricing and performance monitoring via handheld mobile devices.
Empire Petroleum is a leading motor fuels distributor of top brands including Sunoco, BP, Chevron, Marathon, Texaco, Valero, Gulf and Getty/Lukoil. Headquartered in the Washington, D.C., Metro area, Empire currently distributes motor fuel products to gas stations in 13 Mid-Atlantic, Southeastern and Midwestern states.
