Ultimo! Pizzeria Frozen Pizza for the convenience store channel has a powerful combination of quality, value and consumer appeal. It has a pre-priced strategy at a two-for-$10.99 price point, for either the cheese or pepperoni pizzas. Unlike many frozen pizzas, Ultimo! uses premium ingredients — vine-ripened tomato sauce, hearty pepperoni and rich mozzarella cheese — to deliver a fresh-baked flavor in minutes. Beyond taste, the product is designed to compete directly with national chains, offering restaurant-quality pizza at a fraction of the price. It boasts a 35–40% gross profit margin.
Core-Mark International
