A new initiative to deliver fuel to customers will provide the highest safety standards and the best customer service to consumers.
A new on-demand gas delivery start-up known as WeFuel has now officially launched in the “transportation transformation” marketplace. This new start-up brings a fusion of the ultimate advancements in technology, safety and security to the transportation market.
WeFuel works as simply and elegantly as the on-demand services to which consumers have grown accustomed. Using the WeFuel iOS app, (an Android version will be available in the spring), users select their choice of fuel and choose their payment option, and a professional WeFuel delivery truck will arrive within a half hour or less to fill their vehicle. WeFuel is using only Department of Transportation-approved tanks and Weights and Measures-approved meters for dispensing fuel. Currently servicing Palo Alto and Menlo Park, WeFuel plans to expand its services to San Francisco by summer 2016 and across the entire Bay Area by 2017.
“Technology has transformed our lives, but we are buying gas the same way we did more than 100 years ago,” said WeFuel co-founder and CEO Ale Donzis. “A new level of convenience is long overdue, but creating a connected platform to replace the gas station in a safe, secure and scalable fashion is not trivial. Our solution, which is executed perfectly from the start, features the highest standards for safety and customer service.”
WeFuel has several further developments in the works. The company will be introducing the innovative “WeFuel Driveo,” a proprietary internet-enabled device that will allow a WeFuel technician to refuel any vehicle without the owner being present. The patent-pending device will transmit the fuel tank level, identify the car’s location and automatically open the fuel hatch. Want some refreshments waiting for you when you get to your car? WeFuel also has plans to add common convenience store products including snacks to its app menu, later this year.
From prestigious incubators to successful entrepreneurs, WeFuel is attracting serious attention. “We’re pleased to share that WeFuel was recently accepted to StartX, Stanford University’s non-profit accelerator program,” said WeFuel co-founder J.P. Freijo, from Stanford GSB. “We couldn’t be more excited about the opportunity to be part of this esteemed and respected program as we look to grow WeFuel and become a major player in this emerging category.”
The start-up has also attracted advisers who have disrupted adjacent industries, including Ale Resnik. “What attracted me to WeFuel are the same business, technology and cultural transformations that inspired us to create Beepi,” said Ale Resnik, CEO of Beepi and strategic advisor to WeFuel. “It’s a giant market, hungry for innovation and a direct connection with consumers.”
As part of its commitment, WeFuel is only employing experienced drivers with commercial licenses and HAZMAT endorsements. The company is also requiring additional safety training for its drivers and hired Ronny Coleman, former California Fire Marshall and chief deputy director of forestry and fire protection for the state of California, as its safety adviser to develop its internal safety codes.
