The Paytronix PX Assistant is a generative artificial intelligence (AI) tool built into the Paytronix platform to help convenience store decision makers enhance their customer engagement and loyalty programs. Accessible directly within the Paytronix portal, it allows users to ask natural language questions — like in an email or conversation — and instantly receive data-driven answers. It can generate reports specific to each user’s program, such as top-selling menu items, loyalty member stats and campaign performance. The Assistant also shares industry-proven best practices through the generation of campaigns based on customer visitation and spending trends and guides users to relevant reports and resources.
By blending AI with real-time analytics, it empowers marketers to make faster decisions and improve loyalty strategies. It was developed to improve platform maneuverability and give users the ability to streamline campaign planning, reporting and data access in a single feature.
The Access Group
