Love’s recently announced a new partnership with Bite, through which it has deployed intelligent kiosks in Arby’s restaurants across the country. Large, tablet-like touch screen kiosks allow customers to place their food orders quickly and self-ordering improves order accuracy and reduces operational costs.
“These kiosks empower customers with more control, faster service and a more personalized interaction with the brands they love, reinforcing Love’s commitment to putting the guest experience first,” said Nick Bouse, director of food service for Love’s.
The innovative technology is ADA compliant and caters to a wide range of customers that make up the traveling public, including individuals with varying language needs and those who prefer a streamlined ordering process with minimal interaction. Kiosks support ordering in both English and Spanish, ensuring accessibility for a wider audience.
The menus on the kiosks also offer images of all the items, helping people recognize options to make the ordering experience more approachable.
Kiosks further enhance the ordering experience by suggesting limited time promotions and delivering recommendations. For example, at Arby’s customers will be reminded of seasonal offerings, or suggested favorites such as Curly Fries or a Jamocha Shake. With fewer touchpoints and more control, customers can enjoy a seamless experience with fewer errors and a more personalized experience.
The kiosks integrate with Love’s existing technology, including order ahead in the Love’s Connect app, point of sale and loyalty rewards. My Love’s Reward members can input their information at checkout for added benefits.
“This technology doesn’t just improve the guest experience — it transforms our operations. By streamlining the ordering process, our team members can dedicate more time to food preparation, optimizing the customer experience and driving loyalty,” said Joe Cotton, vice president of food service for Love’s. “It’s another way Love’s helps customers get back on the road quickly.”
Love’s plans to bring Bite Kiosks to additional QSR concepts this year.
Additionally, Love’s will look for opportunities to continue to refine the order-ahead experience and streamline kitchen order delivery — boosting both accuracy and timeliness. Any additional enhancements will further support a seamless, end-to-end customer journey.
