Last week, Alimentation Couche-Tard closed on its previously announced acquisition of GetGo — a landmark deal that added 270 c-stores to the Canadian giant’s network. As part of the transaction, the FTC required Couche-Tard to divest 35 stores to account for any potential competition conflicts.
Now, a buyer of the 35 sites has been identified — Majors Management, which plans to rebrand the stores under the MAPCO banner. The locations are spread across Indiana, Ohio and Pennsylvania.
“These stores are an exciting strategic addition for Majors Management, and we are thrilled to expand the MAPCO brand into Ohio, Indiana and Pennsylvania,” said Ben Smith, president of Majors Management. “We are honored to serve customers in three new states and welcome them to the MAPCO experience, which combines quality fuel, great food and beverage selections and the convenience and rewards customers love.”
Majors Management noted in a statement that the sites will be rebranded over the coming months, and will feature MAPCO’s MYReward$ loyalty program.
“MAPCO’s expansion will bring its signature MYReward$ loyalty program to thousands of new customers, allowing them to earn points on every purchase and redeem them for exclusive savings in-store and at the pump,” the statement read. “The stores will feature clean, modern environments, grab-and-go meals, fresh coffee and a customer-first approach that has earned MAPCO recognition as one of the premier convenience retailers in the Southeast.”
Majors also noted that it plans to retain existing employees wherever possible.
“This transaction reinforces Majors Management’s strategy of expanding MAPCO’s footprint into new regions while upholding the highest standards of service, quality and local investment,” the statement concluded.
A Shifting Landscape
The FTC officially granted clearance for the Couche-Tard, GetGo deal on June 27. The deal has since closed, as Couche-Tard formed a new and separate business unit within its U.S. store network made up of GetGo’s 3,500 employees and 270 locations.
Leading the company as vice president of operations is Mike Maraldo, a 33-year Giant Eagle veteran who has been vice president of operations for GetGo since 2022.
“GetGo has built an extraordinary brand on the strength of a best-in-class food program, an exceptional store experience and a compelling offer activated by an amazing team that is passionate about their customers and communities,” said Alex Miller last week, president and CEO of Couche-Tard. “We are very pleased to welcome them to the Couche-Tard team, looking forward to supporting and enabling their continued growth and success and eager to learn from their insights and experience as we strive to make our customers’ lives a little easier every day.”
Senior operations leaders, as well as management and functional support staff for GetGo, remain based at Giant Eagle’s corporate campus in Cranberry Township, Pa., in a separate, dedicated space. In addition, GetGo’s brand, programs and offers will continue, including the myPerks loyalty program that it shares with Giant Eagle.
“GetGo has been an important part of Giant Eagle’s history, and we thank all 3,500 GetGo and WetGo team members for the valuable work they have done,” said Bill Artman, president and CEO of Giant Eagle. “Couche-Tard is a great fit for GetGo. Their deep understanding of consumer needs and their passion for the brand and the myPerks loyalty program will help GetGo continue its success and growth.”