Sheetz has announced the successful transitioning of its loyalty operations to Ignite Retail Technology, marking the next evolution of the Sheetz Rewards experience.
With this move, Sheetz gains a modern, scalable loyalty platform designed to support its long-term commitment to digital innovation and personalized customer engagement. The new system, developed and powered by Ignite, provides the flexibility and analytics depth needed to continually enhance the Sheetz loyalty experience as customer expectations evolve.
“Our partnership with Ignite Retail Technology has been incredibly collaborative,” said Shianna Peace, senior manager of loyalty programs at Sheetz. “The Ignite team has provided outstanding support throughout our transition, and we truly value how closely our teams work together. Their commitment to partnership and innovation aligns perfectly with Sheetz’s focus on delivering the best experience possible for our customers.”
“Our partnership with Sheetz represents exactly what Ignite was built for, helping leading retailers create intelligent, connected and future-ready loyalty programs,” said Pat Lewis, CEO of Ignite Retail Technology. “The Sheetz team has been an incredible collaborator throughout this transition. Together, we’ve built a foundation that will continue to grow and innovate for years to come.”
Ignite’s platform provides Sheetz with a unified loyalty engine, advanced data insights and seamless integration across POS, mobile and digital channels, empowering the brand to execute faster, deliver more relevant offers and deepen engagement across its customer base.
Established in 1952 in Altoona, Pa., Sheetz is one of America’s fastest-growing family-owned and -operated convenience store chains with more than 26,000 employees. The company operates over 800 store locations throughout Pennsylvania, West Virginia, Virginia, Maryland, Michigan, Ohio and North Carolina.
