The Rice Krispies Treats brand is turning up the indulgence with all-new Rice Krispies Treats Bliss bars. For the first time, the iconic marshmallow treat will feature multiple toppings — including a salty snack — to create a multitextural experience complete with a satisfying crunch. The innovation is available in two flavors — Chocolate Sea Salt Pretzel and Caramel Sea Salt Pretzel. It’s a balance of crispy rice and chewy marshmallow topped with candied sea salt pretzels and semi-sweet chocolate chunks or caramel-flavored chips, inspired by homemade creations. Rice Krispies Treats Bliss bars are hitting snack aisles nationwide now for a suggested retail price of $3.99 for a six-count box. The two new flavors are the first of many offerings still to come from the brand that will layer decadent textural ingredients atop the bar.

Kellanova

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