Helping communities cope with disasters has been an Anheuser-Busch tradition since 1906 when it donated to victims of the San Francisco earthquake. Anheuser-Busch has shipped 4,312 cases of emergency drinking water—or 103,488 cans—to affected areas to support Hurricane Isaac relief efforts. The emergency water has been made available to communities and relief organizations assisting…
Budweiser Introduces Six Small-Batch Beers
Named for the zip codes where they’re brewed, the six finalists are being sampled nationwide this summer. Twelve Anheuser-Busch brewmasters at Budweiser’s 12 geographically dispersed breweries have worked together to create their own “tribute” beers to fit the Budweiser brand’s reputation for quality and consistency as part of “Project 12.” The assignment pays homage to…
Anheuser-Busch Builds Homes For St. Louis Families With Habitat For Humanity
Anheuser-Busch team members fund and build homes for St. Louis families with Habitat for Humanity. Anheuser-Busch employees and family members prepare for “Builder Day” this Saturday to help Habitat for Humanity St. Louis build homes in both the University City and Carondelet communities. Habitat St. Louis plans to build five homes in each St. Louis…
Anheuser-Busch InBev Buys Grupo Modelo
Anheuser-Busch InBev is acquiring the rest of Mexican brewer Grupo Modelo, the maker of Corona beer, in a deal valued at $20.1 billion, BusinessWeek reported. A-B InBev, which already owns a 50% stake in Modelo, plans to purchase the remaining stock for $9.15 per share. Under the terms of the deal, Grupo Modelo—which brews and…
Lime-A-Rita
Margaritas are getting a fresh twist this summer with the national launch of Bud Light Lime Lime-a-Rita, the latest addition to the growing Bud Light portfolio. Blending the flavor of an authentic margarita with a refreshing splash of Bud Light Lime, Lime-a-Rita is an 8% ABV (a 6% ABV version is available in Maine, Mississippi,…
Budweiser Bottle Gets a Red, White and Blue Makeover to Support the Troops
For the first time in many years, the iconic Budweiser bottle will see a major makeover–special red, white and blue packaging for a limited window this summer. The new design comes in advance of a summer initiative in which the brand will contribute a portion of all sales from May 20–July 7 to help raise…
7-Eleven Franchisees Support Hire Heroes
“The franchisees of 7-Eleven, their families, employees and all of our customers recognize what our servicemen and women do for our country and we are honored to be able to give back to them,” says the national chairman of the National Coalition of Associations of 7-Eleven Franchisees. The National Coalition of Associations of 7-Eleven Franchisees…
Beer Bounces Back
It’s always nice when a general statistical look at an industry can be confirmed locally, and that is the case with convenience store beer sales as 2011 closes. The Beer Institute confirms that the convenience channel is one of the most important for beer. The category accounts for 30% of total U.S. industry volume. A…
Anheuser-Busch Announces Personnel Moves
Anheuser-Busch has announced personnel changes in its National Retail Sales organization, led by Chris Williams, vice president NRS. Effective April 2, 2012 Manny Zayas will become the vice president and team lead, Walmart, Sam’s Club and Walmart International. Zayas joined the organization last year as vice president of convenience and successfully merged the c-store and…
Pumpkin Wheat Beer
Just in time for fall, Shock Top Belgian White is launching Shock Top Pumpkin Wheat, the brand’s first seasonal offering, as well as a Shock Top Variety Pack, the brand’s first sampler pack that will also highlight Shock Top Raspberry Wheat, which launched earlier in the year. Available through January 2012, Shock Top Pumpkin Wheat…