In the midst of the recession, more consumers are opting for at-home entertainment, which is good news for the salty snacks category. This trend may account for a jump in sales of chips and popcorn, the quintessential counterparts for an at-home movie. Last year, salty snack sales totaled $4,962 with a profit of $1,867, a…
Variety Spicing Up Salty Snacks
Salty Statistics According to a study by The Nielsen Co. that outlined c-store trends, pretzels and popcorn sales saw strong growth during the 52 weeks ended March 21, 2009, with sales for pretzels up $164 million, a 10.1% increase. Popcorn sales totaled $119 million, a 14.3% increase from the previous year. Potato chips lead the…
Meat Snacks / Jerky
TOP PERFORMERS Jack Links Beef Jerky Slim Jim (ConAgra Foods Inc.) Pemmican (ConAgra Foods Inc.) HONORABLE MENTIONS Gardetto’s (General Mills) Keebler (Kellogg Co.) Accounting for $836 million in sales at convenience stores last year, meat snacks seem to be a category tailor-made for convenience consumers. Jerky is a quintessential impulse item that appeals greatly to…
Redefining ‘Chipped Beef’
OhBoy! Oberto Beef Jerky Crisps are a first-of-its-kind snack designed to bridge between beef jerky and traditional snack chips—providing the best of both. Oh Boy! Oberto Jerky Crisps combine the great taste of seasoned, oven-roasted lean beef snacks with the thin crispy, crunchy texture of a traditional snack chip. The 2.2-ounce package, available in delicious…
Meat Marketer
Jack Links new Marinated Tender Cuts recipes are made from lean slices of beef, pork and chicken, marinated in special blends of sauces and seasonings, and slow-cooked for a tenderness and flavor reminiscent of favorite restaurant menu selections. Jack Links Marinated Tender Cuts are available in three mouth-watering flavor profiles: Prime Rib Flavor Marinated…
Elevated Jerky
Trail Steaks Premium Jerkey Co. is raising the barin the meat snack industry by introducing a new and improved product. Using only the finest cuts of beef, turkey, buffalo, elk and venison, Trail Steaks has created 45 varieties of premium and gourmet products. These delectable meat snacks are marketed in multiple package sizes. Each…
Earthy Jerky
Jack Link’s Beef Jerkyis giving health conscious consumers more of a good thing by introducing anew organic line of beef jerky products. Jack Link’s new Organic Beef Jerky offers consumers a flavorful and satisfying taste experience, while meeting their growing demand for organic, convenient snack foods. New flavors include: Original Organic Beef Jerky, Peppered Organic…