While many trends impact the beer category, the one that will most directly influence how marketers do business is the continued demand for more choices by the consumer. By Joe Bush, Contributing Editor. It’s been two years since Walgreens jumped back into the beer and wine business, and at least three convenience store operators in…
Capitalizing on Coffee Trends
Hot beverages anchor the industry’s foodservice offering, but the category is also a top in-store destination and among the most profitable. By Howard Riell, Associate Editor. Numbers don’t lie–and when it comes to consumers and coffee, they show a category poised for even greater growth in the months ahead.Coffee consumption among consumers aged 18-29…
Thorntons’ Promotion Targets Cards and Wildcats Fans
Now through Sept. 12 fans can win free tickets to the Big College Football Match-Up in Lexington on Sept. 17. Fall is almost here and with it the seasonal rivalry that signals the start of the college sports season. Thorntons invites customers to show their true fan colors, Cardinals Red or Wildcats Blue, as Thorntons…
Sweet Leaf Liquid Sweetener
SweetLeaf Liquid Stevia offers endless, guilt-free options to tease consumers’ taste buds when added to favorite foods and drinks. Consumers enjoy this calorie-free, zero glycemic option. SweetLeaf Liquid Stevia can be added to water, coffee, milk, yogurt or other low-calorie foods to improve the taste. The Liquid Stevia drops are convenient and available in easy-to-use…
Vendgogh, VeriFone Partner To Promote Gas Island Vending
“Together we can transform the landscape of convenience store retailing while dramatically enhancing the customer experience at the gas island,” says Vendgogh’s vice president of business development. Vendgogh LLC has announced a long-term, strategic partnership with VeriFone intended to promote the sale of Vendgogh’s patented gas island vending solutions to VeriFone’s valued convenience store customers…
Real Fruit Purées
Monin Gourmet Flavorings’ real fruit purées are moving out from behind the bar and into the kitchen. The easy-pour fruit purées offer versatility, fresh taste and convenience and work well in a variety of culinary applications such as desserts, sauces and dressings, as well as in traditional beverage applications like smoothies, flavored teas and frozen…
A Splash of Lemon
Monin Gourmet Flavorings, a global provider of premium syrups and flavoring products, is offering a variety of flavorings to increase beverage sales during the summer months. While familiar flavors like Strawberry Lemonade remain extremely popular, consumers are also requesting more adventurous choices, such as superfruit flavorings. With an average cost of only 15 cents per…
WilcoHess Expands Gas Island Vending Initiative
WilcoHess and Vendgogh are expanding their gas island vending initiative after less than 120 days, in order to test additional stores. The two companies have collaborated to install a patented, integrated cold drink vending solution on the gas island that expands the offerings available to gas customers. The solution enables WilcoHess customers to buy…
Managing Packaged Beverages
New products and core beverages will always drive cold vault sales. So when is the right time—and how often does that right time come—for category managers to reset them? “We do cold vault resets twice a year, which means we’re making fairly minor adjustments all the time,” said Richard Ginther, category manager for Kum &…
Thorntons Celebrates Freedom Day
Thorntons has announced that Sunday, July 11 is its FREEdom Day Celebration, and customers can go to any neighborhood Thorntons, and receive a free fountain or coffee drink. Thorntons’ fountain drinks are made with 100% filtered water to ensure a crisp clean tasting beverage, while its signature coffee is made with handpicked 100% Arabica beans. Customers…