7-Eleven, Inc. aims to donate more than $2 million to charities as it launches its charity-focused coffee campaign this month: “7-Eleven Coffee Cup With A Cause.”   Throughout 2010, 7-Eleven will introduce limited-edition 20-ounce coffee cups designed by entertainment and sports celebrities to be sold in 7-Eleven stores nationwide. Proceeds from cups sold will benefit…

Coca-Cola is launching  a multi-faceted Olympic Games-themed marketing program in the U.S., anchored by a group of high-profile U.S. Olympians and U.S. Champions, known as the Coca-Cola “Six Pack” of athletes, limited edition Olympic Games-themed packaging, media and digital experiences. Currently hitting supermarkets, convenience stores and mass retailers are limited edition, Coca-Cola Olympic Games-themed collectible…

Kum & Go has named Cranford Johnson Robinson Woods (CJRW) as the company’s advertising agency of record. Starting January 2010, CJRW will aid in the strategic development of Kum & Go marketing initiatives and will execute materials ranging from in-store signage to broadcast advertising for Kum & Go and its portfolio of proprietary products. This…

Quick Chek, which operates more than 120 fresh food store locations throughout New Jersey and Southern New York, is announcing the availability of Sumatra Mandheling, a smooth, dark and full-bodied coffee which features a subtly complex mocha flavor. Quick Chek’s new single origin coffee – coffee known for coming from one specific geographical region where…

The Indiana Petroleum Marketers & Convenience Store Association announced Tuesday that 13 chains covering 458 Indiana locations will begin requiring their clerks to check the IDs of all customers purchasing alcohol, starting in the next few weeks, the Indiana Star reported. The announcement coincides with the state legislature’s review of several alcohol bills, including one…

Heineken is set to acquire the beer operations of Mexico’s Fomento Económico Mexicano (Femsa) for about $7.6 billion, a move that will help the Dutch brewer expand its operations in the Western Hemisphere, CNN Money reported. The all-stock deal will give Heineken, which brews Amstel and other beers, control of Femsa’s key export brands, including…

7-Eleven Inc., the world’s largest operator, franchisor and licensor of convenience stores, was named Chain of the Year in 2005. The stores got their iconic name in the 1940s because they were open from 7 a.m. until 11 p.m., which was considered extended hours in those days. By the ‘60s, lifestyles were changing, and consumers…

The latest 30-day promotion from 7-Eleven features a Battle of the Bands online music contest geared toward music lovers and younger consumers, complete with live concerts around the U.S., and new guitar-shaped Slurpee and Big Gulp cups. The contest marks the first time Slurpee has sponsored a grassroots music competition with music-enthusiasts from across the…

Tips for Preparing the Perfect Cup • Always use fresh, filtered water. • Always use fresh, whole bean coffee. Coffee is perishable: use within two weeks of roast date. • Store coffee beans in an air-tight container away from heat, light and moisture. No freezer or refrigerator. • Grind just before brewing—a timer will help…

The economy, the environment and the weather. All three are impacting the sale of bottled water this year. From 1997 until 2007, consumers were thirsty for bottles of clear, refreshing water. Between 2003 and 2008, bottled water sales grew 59% to $5.1 billion, making it one of the fastest-growing drinks on the market. Consumers believed…