Scripto added the HillBilly Brand Licensed Pocket Lighters to its product line. The lighters are available in five assorted designs featuring fishing, patriotic, HillBilly Hottie, camouflage and a country music guitar. The lighters come in a 50-count display a-tray, 2-pack open stock and 2-pack clip strip. HillBilly Brand Pocket Lighters come with a suggested retail…
Dual-Use Lighter
Scripto releases the first 2in1 Dual Flame Utility Lighter to the c-store market. The product features two flames in one lighter where consumers can choose between standard flame and wind resistant flame settings, which allows flexibility of use for all occasions. The 2in1 Dual Flame Utility Lighter works great indoors and outdoors. The product is…
Army-Themed Lighters
Scripto introduces the new U.S. Army Utility Lighters to its product line. The U.S. Army Utility Lighter offers reliable performance for consumers, reminding them of the U.S. Army. The lighters will be available in yellow and black, featuring the U.S. Army Gold Star logo, and packaged in U.S. Army branded blister cards. The lighters are…
Dual Flame Lighter
Scripto makes advances in the lighter category as it releases the new, innovative 2in1 Dual Flame Utility Lighter for c-store retailers. The product features two flames in one lighter. With the switch of a button, consumers can choose to light a standard flame or a wind resistant flame, allowing more flexibility for all occasions. The…
Lighting the Way to Profitability
Lighters can be an afterthought. There are relatively few manufacturers, everyone merchandises them near the front counter, liability issues have cut down on cheap products and differentiation is only skin deep. But even given the limited number of companies supplying products, lighters produce an excellent margin—between 40% and 60%—and sales have been steady for the…
Light Up The Night
Happy Hour Fluid Motion lighters are the newest design addition to Calico Brands’ very successful 3D lighter line. The Happy Hour 3D lighters feature popular drinks that appear to be the real thing as the liquid butane of the lighter shows through each glass. Calico Brands’ marketing department put in hours of research for field…
Variety Stand
Calico Brands c-store rack configurations offer a three price-point strategy: entry level, mid-tier and premium retail. Included in the four-tier racks is a combination of Calico Texas Hold’em Cigar lighters, Calico Electronic, Scripto Mini Match, Scripto Mighty Match, Scripto Electronic, Cricket Plus and Cricket Electronic. Each 4-tier rack includes a free pre-selected 50-count tray of…