Beer sales have held relatively steady despite the economic maelstrom of the past several months, and one reason is that c-stores are asking for help. Operators are seeking and getting assistance of various sorts from their suppliers in an effort to make up for lost dollars. Help is coming in the form of promotional programs…
Growing Snack Sales
Sunflower seeds, which have quietly built a loyal following both as planned and impulse purchases, are garnering more shelf space these days as c-store retailers expand this category. Randy Adams, buyer for Huck’s Food and Fuel in Carmi, Ill., found that sunflower seeds have proven so popular that when he recently completed a nuts and…
Light Beers Poised for A Big Year
Think the U.S. leads the world in beer consumption? Think again. Though America has a larger population than beer-drinking countries like Germany or Britain, the winner in this year’s beer sales sweepstakes is a brew many Americans have probably never heard of: A Chinese beer named Snow. “SAB-Miller was going to roll Snow beer into…
Functional Focus
The bright light in the bottled water category remains enhanced waters, which consumers looking for more than just refreshment are coming to appreciate. That said, selling enhanced–or any other bottled waters in troubled economic times–means taking greater advantage of supplier programs and doing some savvy marketing and merchandising. The year just passed was difficult on…
Demographics Driving Cold, Frozen Sales
From movie promotions at 7-Eleven to new flavors, the cold and frozen category is generating some excitement despite the presence of chilly temperatures in many parts of the country. Actually, where you live may well play a large part in what customers want to see in your cold dispensers. Mike Thornbrugh, manager of public affairs…
Energy Drinks Holding Strong
Energy Crash Ahead? Driven by studies that demonstrate the adverse impacts high levels of caffeine have, a “truth-in-labeling” movement is gaining strength that may strongly impact energy drink retailers from Maine to California and could raise liability issues for the fastest-growing products in the cold vault.Because energy drinks are marketed as dietary supplements rather than…
Bursting With Energy
Sultry Sales One new energy-shot sales trend WSCO’s general retail manager Darrell Looney sees is that some shots are being touted as aphrodisiacs. “The last NACS show was the first time I really noticed the presence of products that specifically spoke to potency and endurance,” Looney said, adding that it’s probably too soon to tell…
Driving HBC Sales
Convenience store operators preparing to expand their health and beauty care (HBC) category in time for the summer months may be facing some challenges. With the moribund economy depressing impulse sales across retail, this may be a bad summer for new products, while tried-and-true brands of medicines, sunscreen, sunglasses and other warm-weather favorites remain strong.…
What’s Your Solution?
SKU SLEUTH … Rick Cosmer, vice president of retail sales and operations at Mansfield Oil Co. in Georgia, has found cutting-edge back-office systems can offer huge payoffs in terms of data analysis and sales tracking. Cosmer said the most powerful piece of his system allows him to drill down J.D. to individual products to determine…
Smokeless Tobacco Market Includes New Flavor Innovations And Increased Consumer Demand
A perfect storm of societal, legislative, retail and economic factors in 2009 appears poised to push sales of smokeless products—the fastest-growing tobacco category—higher than ever. Convenience store retailers and marketers of such leading brands as Copenhagen, Skoal, Redman, Timberwolf, Kodiak, Red Seal, Rooster, Grizzly, Husky and Longhorn have already seen a flurry of activity on…
